For most of my career, I’ve worked where data meets decision, in rooms where the stakes were high, the timelines were short, and the numbers only told half the story. Over the years, I’ve seen analytics evolve from a back-office tool into a front-line force. And now, with the rise of AI in analytics, I
00 ViewsEveryone’s talking about digital transformation like it’s a shiny new trend. It’s not. It’s survival. And if you’ve been in the trenches—whether running a city agency or a startup—you know that data alone won’t get you there. You need analytics. Not as a reporting tool, but as your compass. Why Analytics Is the Engine
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